From Failure to Success: Building a Strong Online Presence with SEO and Social Proofs

Every entrepreneur faces the same question: How can I make my small business successful? The answer lies in a well-thought-out roadmap and a strong online presence. In this article, I, Jackson, will share my personal journey from a struggling family-run shoe store to a booming e-commerce business. Through the power of SEO, social media, and strategic use of social proofs, I was able to transform my business and drive astounding growth.

Understanding the Importance of Roadmap (Ution)

Ution, or a business roadmap, is an essential tool for any entrepreneur. It defines the steps and strategies needed to achieve your business goals. Unfortunately, many businesses develop a plan after launching, which often leads to hasty and ineffective decisions. I made the same mistake, but by learning from my experiences, I was able to create a clear roadmap for my shoe store.

My Business Roadmap

When I first started my shoe store, there was no roadmap, and things quickly went south. Frustrated but determined, I made a conscious effort to create a structured plan. Here’s how I transformed my business:

1. Building Trust with Maps

The first step was to ensure my business was authentic and visible on local maps. This not only boosted trust but also increased local traffic. By ensuring my business was listed accurately, I laid the foundation for my online presence.

2. Social Media Accounts

Next, I created social media accounts on platforms like Facebook, Instagram, and YouTube. Regularly posting content and engaging with customers helped build a community around my brand.

3. Building a YouTube Channel

I started an unboxing channel, which not only showcased my products but also increased visibility and customer engagement. Regular unboxing videos were a game-changer.

Entering the Era of Social Proofs

Despite my efforts, early attempts at driving sales were unsuccessful. This led me to investigate the importance of social proofs. Social proofs, such as reviews and followers, are critical for building trust and credibility with potential customers.

Using Fiverr and Upwork for Reviews

I started by buying reviews using Fiverr and Upwork. Although these platforms are generally recommended against, I found they offered a relatively cheap and effective solution. After careful research, I discovered a few trusted and affordable websites for buying reviews:

Let Us Boost Your Business (shown to be fully trusted and relatively cheap) Online Digital Marketing Service (expensive but highly trusted) Buy Google My Business Reviews - Ranking service 100 safe nondrop (trusted but purchased by a friend)

Within a week, I had more than 500 five-star reviews, drastically improving my trust level and credibility.

Buying Social Proof: Followers and Subscribers

Next, I bought followers to expand my reach. I picked up 10,000 followers on Instagram and Facebook from a highly trusted and reputable service, seeing immediate results.

Monetizing YouTube Subscribers

Finally, I focused on my YouTube channel. With Ajiz Marketing, I was able to monetize my channel within two weeks. Initially, I had only 102 subscribers and minimal watch time. Within six months, I hit 1,000 subscribers and 4,000 hours of watch time. This increased engagement not only boosted my reputation but also drove sales.

Conclusion

By combining a well-defined roadmap with strategic use of SEO and social proofs, I was able to transform my struggling shoe store into a successful e-commerce business. If you’re a small business owner, don’t wait to create a roadmap. Take action today and start building your online presence. The results are truly staggering.